
Is a Facebook page enough or you need a website too?
A realistic look at the differences between social media presence and owning a professional website in Nepal.
Almost every business in Nepal starts with a Facebook page because it is free and easy to create. It helps with posting updates, responding to messages, and reaching local audiences quickly. For early-stage visibility, it is a useful platform. However, relying only on Facebook comes with limitations that affect long-term growth. Posts do not show up on Google search, reach can drop without warning, and profiles can be restricted or lost if the account is flagged.
A website works very differently. It gives full control over branding, information, and customer experience. When someone searches for a business, a website appears in results along with maps, contact details, and service information, making the business look more professional and trustworthy. Customers often feel more confident contacting a business that has its own domain rather than only a social page.
The best approach in 2025 is not choosing one or the other but using both in a balanced way. Facebook can be used for engagement, updates, and promotions, while the website acts as the main source of information and the place where customers make decisions. Together, they create a stronger online presence and help businesses grow faster with less risk. For any Nepali business planning ahead, a website has become the foundation rather than an upgrade.